News Feeds

Through its team of experienced journalists Lakestar Media provides a daily news service, bringing fresh content to clients’ websites automatically through a live XML feed. As well as aiding SEO and helping build brand awareness, Lakestar News plays a significant role in directing potential customers to informational and revenue generating pages.

How can Lakestar News help your business?

Providing your website with fresh, relevant content:

• Lakestar News can deliver industry-specific content to your website on a daily basis, helping to bring potential customers directly to your site.

• Breaking news adds a dynamic element, improving the look of your website and providing greater appeal to search engines and returning visitors.

• Possibility for brand enhancement as your site gains recognition as a trusted source for breaking industry news.

Improve your exposure in Google:

• Search engines like Google value regularly updated content. Lakestar News can help push your website up the search rankings.

• Over time an online archive of articles will become an industry resource and increase the likelihood that the site will rank for a range of targeted search terms.

• Inclusion in Google News can have a considerable impact on brand awareness and website visitor numbers.

• Improve in-content linking by directing readers to relevant pages on your site through news articles.

A team of professional writers working for you:

• Lakestar Media employs a team of journalists who will write articles on a daily basis.

• We will help you devise a specific editorial brief in order to directly target your customer base, providing readers with informative and relevant articles.

• Quality content will help increase the amount of time users spend on your site, as well as build trust and confidence in your brand.

Increase brand awareness through offsite channels

• Copyright-free content can be redistributed as required through company newsletters, RSS feeds and social networking channels.