Search engine marketers urged to gear up for change after Yahoo and MSN merger gets approval

With all systems now go on the merger between Yahoo! and MSN after American competition regulators gave the massive transaction the go-ahead, search engine marketers are pondering over whether this will mean major changes to their optimisation strategies. The two … Continue reading

Yahoo CEO not pushing for Google search probe

Yahoo has decided not to join Microsoft in its call for US government regulators to investigate Google’s internet search practices. The company’s Chief Executive Officer Carol Bartz said Yahoo’s recent deal to combine parts of its search business with Microsoft … Continue reading