UK firms to increase spending on social media, SEO, and paid search

BufferThe majority of businesses in the UK are set to up their digital marketing spend next year according to new research. Data compiled by Econsultancy from a survey of 500 client-side digital marketers and agencies reveals 52 per cent of … Continue reading

Times and Sunday Times say no to SEO as paywall experiment begins

BufferThe revamped websites of UK newspapers The Times and The Sunday Times have gone live, ahead of moves to put all the two newspapers’ online content – apart from the sites’ front pages – behind a paywall. Users can register … Continue reading

Google penalises UK national newspaper site over online sales tactics

BufferGoogle says it has penalised a major UK national newspaper publisher, after it was found to be offering online ‘SEO editorials’ at prices of GB£1,000 upwards. A memo from Express Newspapers, which owns the Daily Express newspaper, offering the service … Continue reading

Site speeds now monitored by Google in SEO ranking factors

BufferWidely regarded as an important measure of a site’s SEO-friendliness, the loading speed of pages is now officially being taken into account by Google when calculating its page rankings. The development was first mooted last December, but now details of … Continue reading

Warning as criminals use black hat SEO techniques to target surfers

BufferAn internet security firm is warning internet users to stay alert, after research found cybercriminals targeted hundreds of search engine terms in one week. According to data published by internet security firm SonicWALL, almost 300 top search terms were targeted … Continue reading