Search engine marketers urged to gear up for change after Yahoo and MSN merger gets approval

BufferWith all systems now go on the merger between Yahoo! and MSN after American competition regulators gave the massive transaction the go-ahead, search engine marketers are pondering over whether this will mean major changes to their optimisation strategies. The two … Continue reading

Lakestar Media to play key role in new search school for students

BufferLakestar Media is pleased to lend its expertise to the organisers of a new Manchester-based course which aims to give students the lowdown on the increasingly influential business of internet and search engine marketing. Our Head of SEO, Neil Yeomans, … Continue reading