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Global energy firm BP is using Google AdWords in an effort to help stem the tide of bad publicity that has washed up on its shore following the oil leak in the Gulf of Mexico. According to news agency AFP, … Continue reading
Google has announced it is to introduce a raft of changes which includes overhauling the current Google Advertising Professionals programme. The company has said it intends to bring in a more rigorous certification in AdWords proficiency, aimed at companies which … Continue reading
Google has released a new click-to-call feature, which allows smartphone users easier access to a company's contact details. The ad programme, previously in the beta stage, lets companies add phone numbers to advertising search listings. Potential customers with smartphones can … Continue reading