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Facebook Chief Executive Mark Zuckerberg has defended changes to the service which have led to privacy concerns, and said that he has no date in mind for a public floatation of the company. Zuckerberg used an address to the All … Continue reading
Micro messaging site Twitter has announced it will now stop all third-parties from inserting paid tweets into Twitter timelines via the company’s API. A blog post from the firm said: “It is critical that the core experience of real-time introductions … Continue reading
Broadband, cable television and phone giant Virgin Media has said it plans to increase its marketing spend by up to 30 per cent this year. The company allocated £132.8m to its marketing budget in 2009 and may boost that figure … Continue reading
Google has announced it is to introduce a raft of changes which includes overhauling the current Google Advertising Professionals programme. The company has said it intends to bring in a more rigorous certification in AdWords proficiency, aimed at companies which … Continue reading
Micro-blogging service Twitter has unveiled its long-awaited plan to include advertising on its site. The company said it was planning to introduce advertising last November, something it reiterated in March. Now it has released details of how advertisers will be … Continue reading
Microsoft’s search engine Bing is now appearing as part of airings of ‘The Simpsons’ on Channel 4. The three-month deal to air the clips at the start and end of the show, and before and after its commercial break is … Continue reading
Twitter is preparing to allow advertising on its micro-messaging service in one month. An article by The Washington Post said the announcement was made by the company’s head of monetisation, Anamitra Banerji, at an event yesterday. Confirmation that Twitter was … Continue reading
The UK advertising sector is expected to begin a period of recovery in the third quarter of 2010, ending over two years of negative growth. Industry body The Advertising Association has published data which suggests advertising spend will increase by … Continue reading