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BufferYahoo has today officially announced a raft of site changes, highlighting the importance businesses are now placing on social media. The California firm said in a statement that from this week it will expand its relationship with social networking site … Continue reading
BufferThe acquisition of technology start-up Invite Media by Google has begun to draw criticism from online display advertising firms. The US search firm made the official announcement on Thursday, saying it had purchased the New York and Philadelphia-based company which … Continue reading
BufferGoogle can expect to see a rise in paid search advertising revenues from China, despite its public falling out with the government, according to US research firm Covario. The company said in spite of the fracas which has led to … Continue reading
BufferTotal display advertising impressions in America numbered 1.1 trillion in the first quarter of 2010 according to data released by comScore. The research firm found a 15 per cent increase in the number of display ads shown to internet users … Continue reading
Buffer Yahoo and Microsoft both managed to increase their share of the American search market last month, according to the latest available figures. Data from comScore suggests websites belonging to Yahoo saw a 0.8 per cent month-on-month increase in search share … Continue reading
BufferThe chief executive of Yahoo has said Google needs to diversify its business, or risk coming up against “a problem”. In an interview with BBC News, Carol Bartz said the US search giant will have to “do a lot more … Continue reading
BufferWith all systems now go on the merger between Yahoo! and MSN after American competition regulators gave the massive transaction the go-ahead, search engine marketers are pondering over whether this will mean major changes to their optimisation strategies. The two … Continue reading
BufferYahoo has decided not to join Microsoft in its call for US government regulators to investigate Google’s internet search practices. The company’s Chief Executive Officer Carol Bartz said Yahoo’s recent deal to combine parts of its search business with Microsoft … Continue reading
BufferThe managing director of Yahoo's European mobile operation has left the company after four-and-a-half years. Mitch Lazar, who joined the company in 2005, is not believed to have taken up another offer of employment. A report by New Media Age … Continue reading
BufferMicrosoft and Yahoo! have received approval from both the US Department of Justice and the European Commission for their search deal announced last summer, Search Engine Watch has reported. Yahoo! will begin to rebrand its search facility under the … Continue reading