Fashion retailer Missguided looks to iPhone app to boost online sales

BufferOnline fashion retailer Missguided has launched its own iPhone app in a bid to expand its online retail offering. The business, which specialises in “catwalk looks and celebrity inspired women’s fashion”, hopes to use the application to strengthen ties with customers … Continue reading

Zara owner puts smartphones and tablets at centre of online sales venture

BufferSpanish fashion retailer Inditex has announced it will start online sales later this year. The company, which owns brands including Zara and Massimo Dutti, is due to open an online store on September 2 covering the United Kingdom, France, Germany, … Continue reading

Retail sales via mobile internet forecast to more than double in three years

BufferMobile phone users bought nearly £123million of goods in the UK in 2009 using their smartphones, according to a new report, and this figure looks set to more than double in the next three years. As total online retail spending … Continue reading

Google rings the changes in AdWords overhaul

BufferGoogle has announced it is to introduce a raft of changes which includes overhauling the current Google Advertising Professionals programme. The company has said it intends to bring in a more rigorous certification in AdWords proficiency, aimed at companies which … Continue reading

Arrival of spring leads to online spending splurge

BufferConsumers spent £4.5bn shopping on the internet in March, according to the latest figures from the IMRG Capgemini e-Retail Sales Index. Warmer weather and growing confidence saw shoppers spend 15 per cent more last month than they did during the … Continue reading

Google announces strong profit rise day after its first UK acquisition

BufferProof that online advertising spending has remained resilient throughout the wider economic downturn came today when Google announced its latest batch of financial results. The search giant registered a year-on-year revenue rise of 23 per cent, with revenue of US$6.77billion … Continue reading