Girl guiding UK on the web

Julian Sharpe | 1:46 pm | June 26, 2008 | News, Social Media

Girlguiding UK has release news on its plans for a full online strategy as part of the run up to its centenary year celebrations.

The upgrading of the website is an important element with new focus on more interactive functionality such as blogs, message boards and member facilities.

In addition it will also be looking to integrating its current member database as well as incorporating more content from related and associated campaign sites, community and youth sites.

Quote:

Aimee Lingman, digital strategic manager, Girlguiding UK said, “For a youth organisation like ours, online presence is so important, but with multiple content-rich sites, even straightforward maintenance is a drain on resources. We want to free up the web team to allow them to focus on quality and real added value, not just the basics.”