Microsoft | Expand Mobile Ad’s

Julian Sharpe | 3:30 pm | May 21, 2008 | Mobile, News

Microsoft has increased its overall mobile advertisment inventory by adding further display banners to Hotmail and Messenger accounts. first advertiser to take advantage of these new spaces is Paramount Pictures.

Before this updated Microsoft’s display advertising, which is controlled by Screentonic, was limited to the MSN Mobile homepage. In the near future Microsoft also plans to expand its mobile advertising opportunities around its Live Search service.