All businesses should be considering the role social media can play within their company.
Twitter has become a significant part of the jigsaw and is now considered to be a valuable tool for online marketing specialists and digital agencies.
According to rumours in a report by Last Click News, the micro messaging site could be about to become even more valuable. It is being suggested Twitter is about to launch a new feature aimed at helping website developers to boost their site’s profile.
A new SEO-friendly tool will allow annotations to be embedded into tweets, letting developers provide users with the most up-to-date information. Currently, Twitter allows members to type up to 140 characters, but the new feature would allow people to add meta data to their Tweets such as websites, locations, reviews, and events details.
As a result this could prove to be a major bonus for companies, helping them to attract traffic and as a consequence expose more users to advertising. The changes might also benefit SEO campaigns by allowing a company to rank for targeted keywords through live search.
By Steven Connor