The founder of social networking site Facebook, Mark Zuckerberg, has admitted his company “missed the mark” following a backlash from users over recent privacy issues.
Writing in the Washington Post, Zuckerberg said Facebook has grown rapidly and now boats over 400 million users across the world. And while the company has moved fast to serve the community, he admits “Sometimes we move too fast, and after listening to recent concerns, we’re responding.”
An increasing number of people have become concerned about the security of their personal information on Facebook, while some high profile users have threatened to leave the site in protest.
Last week Facebook admitted it had been passed on data to advertisers that could potentially allow them to access personal information on a user who had clicked on one of their adverts.
Zuckerberg said: “The biggest message we have heard recently is that people want easier control over their information. Simply put, many of you thought our controls were too complex.
“Our intention was to give you lots of granular controls; but that may not have been what many of you wanted. We just missed the mark.”
Facebook now plans to alter its privacy controls so they are “much simpler to use” and also provide an easy way to turn off third-party applications.