The UK Online Measurement company (UKOM) says the average web user is online for 22 hours and 15 minutes each month – 65 per cent longer than three years ago.
A report by the BBC said around a quarter of people’s time is spent on social networks and blogs. Email use has increased and now takes up 7.2 per cent of people’s time online, up 0.7 per cent on three years ago. Time spent using instant messaging has fallen by 9 per cent, to just 5 per cent.
Time spent reading online news has increased from 1.5 per cent to 2.8 per cent over the same period.
Alex Burmaster, a spokesman for UKOM, said: “It is like an organism, feeding off itself and getting bigger. People are plugging more and more of their lives into it.”