Announcing a new Google feature on your company blog before Google announces it? If me or one of my colleagues tried to do this on purpose, it would most likely not work. Of course, we all make observations about certain … Continue reading
Monthly Archives: June 2009
Bringing a Historical Perspective to Google SERPs
I came across this really interesting feature in Google search results last Saturday. 6 June 2009 was the 210th anniversary of Alexander Pushkin, who is widely considered the greatest Russian poet. And this is the screen grab I saw when … Continue reading
We Are Recruiting! Expanding PPC and SEO Departments at Lakestar Media
Update: please note that these positions have now been filled. Thank you for your attention. If you would like to work for us, please keep an eye on the vacancies as we post them. The first point we feel we … Continue reading
Google Analytics Features in FeedBurner: RSS Views Map Overlay
I was somewhat critical of the changes that occured to FeedBurner since it was completely migrated over to Google. Some features, however, were “tweaked”. There was a chance previously to see the countries and cities that sent visits to the … Continue reading
Bing, Baidu, and Google Tracked as Referring Sites in Google Analytics
For a start, do you think Baidu.com is a search engine? I certainly do, and so does Wikipedia. But when it comes to Google Analytics, things stop being so simple. Compare screengrabs 1 and 2 below. As we can see, … Continue reading
Vanity Fair: Facebook Announces Custom Usernames
Call it custom, call it vanity, call it branding: in the world of online marketing it makes every sense to replicate your business name across the sites you use. This is particularly true for those businesses who use Social Media. … Continue reading
Crain’s Manchester Business: Lakestar Media Is the Best Place to Work
It is a pleasant coincidence but it doesn’t get better than this: Manchester is officially the best place to live in the UK, and Lakestar Media came third in Nearly Big category of the Best Places to Work, initiated by … Continue reading
Charting Sentiment on the Internet: Football and Soccer Are More Popular Than Politics and MPs Expenses Scandal
For a start, we shall look at three screengrabs. One comes from Hitwise and shows the increase in the Internet searches caused by MPs expenses scandal. Another is from the old Facebook Lexicon, a chart for “expenses” term. And the … Continue reading
Andrew Keen Is Keen on Twitter – But Not on Facebook and Self-Promoting Bloggers
Back in October 2008, just as Twitter was beginning to make waves in the UK, blogosphere was shaken and stirred by Paul Boutin’s article for Wired magazine. “Blogging is dead” statement flew in the face of many a Digital Marketing … Continue reading
Twitter Sparq Your Word of Mouth
It’s been the second week since we were dazzled by great new names in the world of the Internet. Three members of the team – Scott, Garret and Samina – were on the lookout for the news about Microsoft’s Bing. … Continue reading
