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Digital Marketing

Monthly Archives: July 2008

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Yahoo share of UK search spend drops again

Posted on July 30, 2008 by Julian Sharpe
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A new report released states that Yahoos share of UK search spend has dropped again in the second quarter, by a further 1.3% to just 10.6% of the market. Yahoo had already suffered a share drop 0.5% in Q1. Meanwhile … Continue reading →

Posted in Google, News, Yahoo | Leave a reply

The AdJug fills up with new deals at The Sun Local and Oodle

Posted on July 21, 2008 by Julian Sharpe
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Online ad exchange site AdJug has signed network deals with classified ad websites The Sun Local and Oodle. The new deals will see AdJug serving banner ads from its network to The Sun Local and Oodle sites. The ads will … Continue reading →

Posted in News, Online Media Planning | Leave a reply

MSN Ad Center 2 years older but non the Wiser

Posted on July 20, 2008 by Julian Sharpe
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On August 15th it marked the second anniversary of Microsoft ad Center’s after its groundbreaking UK launch and associated claims to compete with Google Ad words. But has it, not even close the system maybe 2 years old but its … Continue reading →

Posted in Google, MSN, News, PPC, Yahoo | Leave a reply

Microsoft Live Search gets European Boost

Posted on July 18, 2008 by Julian Sharpe
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Microsoft is to official launch its European Search Technology Center (STC) early next year as it attempts to increase the market share for its Live Search across the continent. Mircosoft said it aims to “disrupt the search and advertising marketplace” … Continue reading →

Posted in News | Leave a reply

Googles Brand Bidding Showdown

Posted on July 17, 2008 by Julian Sharpe
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Google has final caved in to demand and is to hold talks with leading UK brands in an attempt to stop any future legal action over last month’s changes to brand keyword bidding which has opened the flood gates to … Continue reading →

Posted in Google, News, PPC | Leave a reply

Which says Junk food brands still target kids online

Posted on July 16, 2008 by Julian Sharpe
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Junk food brands are continuing to target children online and via mobile phones this is despite growing concerns about childhood obesity, a new report from Which claims. Various media sources including Social networking, SMS and viral promotions were all named … Continue reading →

Posted in News, Social Media | Leave a reply

Microsoft offers Yahoo a take it or leave it deal… Again

Posted on July 15, 2008 by Julian Sharpe
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Microsoft reacted angrily at claims from Yahoo that the latest offer for the Microsoft was final and non-negotiable. The continuing battle of wits between the two internet giants increased further yesterday, when Yahoo rejected an offer over the weekend by … Continue reading →

Posted in MSN, News, Yahoo | Leave a reply

Google Map Car arrives in Manchester

Posted on July 14, 2008 by Julian Sharpe
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The Google map car has finally made its visit to Manchester and passed by the Lake Star Media offices this morning, with an array of pointing members of public wondering what was going on. Using an 11-sided camera it will … Continue reading →

Posted in Google, News, SEO | Leave a reply

Gone Phishing with Google, Ebay and PayPal

Posted on July 10, 2008 by Julian Sharpe
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Google, Ebay and PayPal have formed a partnership in an attempt to combat phishing within Gmail, Google’s free email service. Google is using email authentication technology called DomainKeys Identified Mail (DKIM), to stop, control and report fake Ebay and PayPal … Continue reading →

Posted in Google, News | Leave a reply

Google’s share price drop

Posted on July 10, 2008 by Julian Sharpe
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Google share prices have dropped after the search king failed to achieve analyst targets for its second quarter results. Googles shares dropped by around 10% last night after the search giant reported a profit increase that fell below market expectations. … Continue reading →

Posted in Google, News | Leave a reply

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